MHAFB BX shoppers invited to "sound off"

  • Published
  • By Lynn Masters
  • MHAFB Army and Air Force Exchange Service
MOUNTAIN HOME AIR FORCE BASE, Idaho --  The Army and Air Force Exchange Service is constantly seeking opportunities to improve on the exchange benefit.

As part of this effort, the Department of Defense's oldest and largest exchange service relies on an ongoing Customer Service Index to provide localized, real time snapshots of what the job Exchange facilities are doing to improve the value of the support provided to Airmen and their families.

The survey, which addresses customer service, pricing, sales associate availability, merchandise assortment and many more key issues, is administered at one-fourth of Exchange main stores twice a year.

Mountain Home shoppers' opportunity to participate in the 2011 Customer Service Index is coming to the Exchange April 2 through April 23. During this time, troops and their families are encouraged to visit the exchange to provide feedback on locally available services. Beyond improving the exchange benefit, shoppers who participate will also receive a coupon worth five dollars off their next purchase at the Exchange.

"We want to hear from as many Mountain Home shoppers as possible," said Robert Cooper, AAFES general manager.. "Efforts like the CSI are critical to not only improving the shopping experience, but also bolstering the Services dividend the Exchange annually delivers to the community as healthy exchange operations produce greater returns for Air Force quality of life programs."

Editor's Note:
The Army & Air Force Exchange Service is a joint command and directed by a Board of Directors responsible to the Secretaries of the Army and the Air Force through the Service Chiefs of Staff. The Exchange has the dual mission of providing authorized patrons with articles of merchandise and services and generating non-appropriated fund earnings as a supplemental source of funding for military Morale, Welfare and Recreation (MWR) programs. To find out more about the Exchange history and mission or to view recent press releases please visit our Web site at http://www.shopmyexchange.com. For more information or to schedule an interview with an Exchange representative, please contact Lynn Masters, 208-832-4511 or MastersL@aafes.com.