Mountain Home Exchange Managers Listen and Respond

  • Published
  • By Lynn Masters
  • Army and Air Force Exchange Service Public Affairs
MOUNTAIN HOME AIR FORCE BASE, Idaho --  Customer feedback plays an instrumental role in the Mountain Home exchange's ability to provide great service while improving the overall shopping experience.

Military patrons can play a part in this process by meeting with exchange managers to discuss daily operations and areas of improvement.

The "Meet the Manager" program is where store and general managers are available to discuss Mountain Home exchange operations with shoppers. The program seeks to gather information on products, services and any problems experienced.

One of the program's goals is to reduce the time and effort spent on processes while setting reasonable expectations. In order to meet the continuing demand for the best products and services, exchange managers are eager to engage in one-on-one communication with those they serve.

"By placing a greater emphasis on customer feedback, we can work with shoppers to deliver a stronger benefit for all," said Keith Gorsuch, the exchange's store manager. We want the best for our military personnel at MHAFB, and that starts with knowing their wants and needs. The only way to do that is to proactively reach out and listen to community concerns."

All feedback and information gathered during the, "Meet the Manager," discussions is sent back to exchange headquarters in Dallas and evaluated for possible future programs and execution.

A booth or area for discussion is designated at the front of all exchange locations periodically in order for customers to easily recognize where to go to meet with various managers.

Prior to the event, signs are posted inside the store to alert shoppers when their next session will occur. The next event is scheduled for October 12, from 11am -1pm at the Mountain Home exchange located at 625 Gunfighter Ave, Bldg 2700.

Authorized patrons can contact the Mountain Home exchange for more information and additional details about the, "Meet the Manager Program," by calling 208-832-4353.